Thursday, 28 May 2009

Getting the name in the paper

Give the media a survey and you are sure to get your company name in the paper. It has become rule number one for public relations hacks around the nation. Today we have a new one - a so-called Green Home and Motoring Index measuring the environmental practices of Australian households. Being a narky fellow I'm not giving a plug to the insurance company which no doubt has paid the PR people plenty but you will find details of some of the results in The Advertiser.
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