If the things you are doing in an attempt to win the hearts and minds of voters don't work perhaps it's time to try something completely different. Day after day we are subjected on the television news to corny pictures of Tony Abbott and Bill Shorten with the duo repeating the same fatuous statements playing "I'll catch you out - No you won't".
The only surprise is that the journalists keep reporting the nonsense. Surely in their hearts they know that politicians saying the same thing over and over is not actually news. I'm sure the public has reached that conclusion with a result being the record unpopularity of the two major party leaders. And the space newspapers give to interpreting the non-news perhaps accounts for a large proportion of their circulation declines.